The Rocket mission = More power to brands!
If you’re a pharmaceutical consumer goods brand owner ready to grow distribution and amplify sales, you are exactly where you need to be.
- Full-Service Support
- Strong Track Record
- Strategically Led Partnerships
Getting your brands onto the right shelves – Rocket pharmacy distribution for Australian brands
Rocket is a powerhouse for creating successful deals with retailers. We work relentlessly to secure prime shelf space and build relationships that continually drive your brand’s success. With our entrepreneurial energy, our new-gen sales agency broker the best opportunities to keep your products moving off the shelves. Our cutting-edge strategies and entrepreneurial drive mean we’re not just selling products – we’re creating lasting relationships that fuel your brand’s growth every step of the way.
Revolutionising wholesale & distribution for pharmaceutical companies: A fresh approach to brand-retailer partnership
Our team has torn up the rule book when it comes to wholesale and distribution, challenging the status quo by creating something new, exciting, and unique. We take a full-service approach that provides a smart and modern alternative to the more traditional offerings of pharmaceutical wholesalers and distributors in Australia.
Rocket clients range from start-ups seeking to enter the pharmacy market for the first time to long-established major Australian players looking to increase their market presence. Think of us as the conduit between brand and retailer, bringing them together to establish mutually beneficial relationships that will develop and thrive over the long term.
See your brand soar to new heights!
We approach every mission with a clear sense of purpose. Our team’s credentials speak for themselves, with a proven history of establishing brands in the marketplace and transforming them into household names. Our success is driven by strategic planning, extensive experience, strong industry relationships, and expert execution.
24/7 visibility. Why? Knowledge = power
With continuous communication from the Rocket team and round-the-clock access to your product’s performance, you’ll stay in the loop on market trends, know what’s driving success, and identify areas for growth—empowering you to make informed, strategic decisions.
Get extra time to focus on other aspects of your business.
While you focus on your core business of product development and above-the-line advertising, the Rocket team will add value by seamlessly managing all aspects of your brand’s in-store execution. You can rest easy knowing capable hands and expert eyes overseeing this critical aspect of your operations while you enjoy the extra capacity to focus on other things.
We’re more than just pharmacy distributors in Australia. Rocket can also support you with…
Business Consulting
Strategic guidance to supercharge your brand, meeting market complexities with innovative insights and actionable solutions for growth.
Go-to-Market Strategy Development
We build next-level market entry plans that capture attention, drive sales, and position your brand for long-term dominance.
Full-Service Promotion, Sales & Market Activations
End-to-end campaigns designed to create hype, engage consumers, and drive sales across all touchpoints, igniting your brand’s potential.
Retailer Relationship Management
Forging strong, mutually beneficial connections with key retailers, ensuring your brand stays front and centre on their shelves.
In-Store Execution
We bring your brand’s vision to life in-store with flawless execution that maximises impact and drives consumer conversion.
Retailer Product Training
Empowering retailers with the knowledge to sell your product confidently, ensuring it’s represented effectively and generates more sales.
Full-Service Account Management
We handle everything for you, from strategy to execution, with flawless account management that drives results and fosters growth.
Simple, Weekly Reporting
Stay on top of the game with clear, actionable insights delivered regularly. This ensures you always know how your brand is performing.
Our mission
At Rocket, we’re your brand engine. We collaborate with you to define your mission, set the flight path, and navigate the course. We handle the day-to-day, so you don’t have to. We land it and deliver results.
Our vision
We are agents of change, combining vision with action to deliver more power to brands and more power to people.
Our difference
What sets us apart is our mission to give more power to brands. We achieve this by providing ultimate visibility and arming our clients with guidance and intelligence that will help drive their businesses into the future.
With Rocket, you’ll bolster your own team with access to critical thinkers and an unparalleled understanding of the pharmacy landscape. We know exactly what it takes to ensure you remain ahead of the game in an ever-changing industry landscape. This up-to-the-second knowledge and big-picture understanding power our strategic excellence, ability to mitigate risks and instinct for taking action that will yield optimal results.
Why choose to launch with Rocket?
Rather than simply selling your products to distributors or outlets and hoping for the best, the Rocket approach allows you to establish and maintain relationships with your retailers and their customers. You’ll receive access to intelligence and analytics that will keep you informed about how your brand is performing and what’s happening in the marketplace.
We have assembled the best senior sales executives and a national salesforce of on-the-ground experts. Our team is specifically built to provide an end-to-end service that will support you throughout the entire retailer relationship journey. From getting you in front of buyers, successfully through the pitch stage and onto shelves to managing the execution of your in-store marketing, reporting and strategic planning for the future.
Rocket: The engine driving your brand’s success
Powered by innovative, boundary-pushing sales specialists and business consultants, Rocket is driven by a deep passion for the pharmacy sector, helping brands thrive and reach their full potential.
With an accomplished and diverse team packed with varying areas of expertise and complementary skill sets. All members of the Rocket crew are committed to operating with vigour and strive to remain ahead of the curve at every turn. With Rocket, you can count on smart strategies and effective tactics guaranteed to create an ongoing impact with retailers and customers.
Our process really is Rocket science!
Let’s get to know each other …
With a can-do attitude and a powerful combination of knowledge and leadership, our team can skillfully guide you through the entire launch-to-market process or propel your already established businesses to even greater success.
By taking the time to understand your brand, passion and vision, we’ll make it our mission to formulate the right plan to achieve your goals. Armed with a thorough knowledge of your products, audience, marketing strategy, promotional calendar and price points, we’ll offer expert advice on which outlets you should be targeting before reaching out and making the introductions.
Getting you in front of the people who matter
Our enviable list of long-standing pharmaceutical industry contacts enables us to get you in front of the right buyers in record time. We have solid relationships with the most influential people at big players like Chemist Warehouse and Priceline, as well as independent pharmacy chains and outlets nationwide.
Experience and credentials are essential for success in this heavily relationship-based space. Step forward, Rocket! The industry knows us like we know the industry, with every member of our senior team a respected and long-standing expert in the pharmaceuticals sphere.
We know all the right things to say
We’ll work with you to develop a winning pitch that hits all the right notes. We’ll identify what makes your brand stand apart from the competition and paint a clear picture of why it’s a must-have for the shelves of your target retailers. What’s more, we’ll be in the room with you to help deliver the presentation in the most engaging way.
We know the market inside out. We know what retailers want from a deal, what’s reasonable, and, more importantly, what’s not! Having Rocket’s expertise in the room will guarantee the best possible deal is brokered.
5 … 4 … 3 … 2 … 1 … lift off!
Our work doesn’t end once your products are in-store. In fact, it’s only just beginning! Ever committed to chasing opportunities and discovering future potential, we offer 360-degree industry insights and unique perspectives to add value over the long term.
We collaborate closely with brand owners and retailers to craft detailed and impactful annual in-store plans. Think of our strategic approach as the rocket fuel that propels your sales to new heights!
A passionate national field force to oversee in-store execution
At Rocket, we never stand still. Our dedicated national field force of savvy brand ambassadors works with retailers in an ongoing capacity to ensure products are given the best opportunities to get noticed by consumers.
Our broad geographical reach enables us to regularly visit every store selling your product. This crucial aspect of our work involves interacting directly with retail staff to ensure that all in-store marketing, promotion, and point-of-sale collateral is well-executed and implemented and that products are positioned effectively and in the right quantities.
We’ll work with you to develop comprehensive and impactful staff product training delivered by our energetic and knowledgeable team to ensure customer-facing employees are equipped with everything needed to effectively sell your products.
Throughout every step, we ensure that all our actions reflect your brand’s values. You can trust us to maintain the highest levels of professionalism and compliance while fostering strong, positive retailer relationships.
Keeping you up-to-date
In addition to in-store efforts, we provide detailed reporting and analytics for complete visibility. You’ll have real-time insights into your product performance through our intuitive CRM system. Unlike traditional pharmaceutical distributors and wholesalers, Rocket gives you a comprehensive view, allowing you to stay informed about every detail of your sales and retailer relationships.
A commitment to collaboration
We see ourselves as an extension of your team, driven by a collaborative spirit in everything we do. Our clients stick with us long-term, trusting in our commitment and proven results. Together, we can achieve remarkable things for your brand!
A message from our leader …
“With a long track record for successfully launching pharmaceutical consumer brands both domestically and overseas, I identified an appetite in the marketplace for a new breed of sales agency.
The industry was crying out for a modern alternative to the traditional offerings of Australian pharmaceutical distributors and wholesalers. I had a vision of creating an agency with focus, vitality and an entrepreneurial culture. This was achieved by carefully bringing together a creative team of strategic thinkers with an unparalleled understanding of the pharmacy landscape.
Rocket is an engine for brands. We’ll propel you forward and guide you along your desired trajectory. Our enthusiastic and confident field force will faultlessly execute our mission to represent your brand in-store, providing a vital link between your business plan and consumers Australia-wide.” – Matt Holmes, Managing Director, Rocket
Ready for LIFT-OFF?
It’s time to take your brand to the next level!
Book a strategy call and our team will be in touch.
Let’s chat strategy
We’ll explore your brand’s vision, products, and goals and align them with Rocket’s actionable strategies to set the stage for success.
Business plan
We’ll work with you to create a unique business plan, blending your goals with our industry insights to create a clear path to measurable success.
Go to market
With a solid plan in place, Rocket will launch into action, executing the strategy, managing key partnerships, and ensuring full coverage across the pharmacy network.
Ensure the success of your brand today and into the future!
Rocket revolutionises the traditional pharmacy distribution model in Australia. From our strategic base in Cremorne, Victoria, our experienced team of industry specialists is dedicated to creating, executing, and optimising the key retail processes that elevate your brand and drive sustained growth.
Don’t just take our word for it …
“Having worked closely with Managing Director Matt Holmes over recent years, I know that his appetite for success is fuelled by innovation and revolution. His innate understanding of analytics, coupled with his intuition, commands respect.
Having worked with Rocket Director Corrine Holmes and her agency over the last 20 years, I have seen her business grow into the success story that it is today. This can be attributed to her commitment – making it her business to understand our business, her natural ability in forging relationships and a passion to understand the market and its trends.
Together, Matt and Corrine create a formidable force. Too many suppliers ‘launch and leave’. But I know Rocket will ‘launch and love’. And I foresee a star-filled journey together.” –
Ilias Babalis, General Manager, Chemist Warehouse Group